Reading the listing…
Pulling metadata, screenshots and recent reviews from the App Store.
Listing audit · 🇺🇸 United States
This Old House - Magazine
Lifestyle · This Old House Ventures LLC
Current altitude
0m
85/100High Campsummit 8,849 m
Well optimised. What's left is fine-tuning.
Land the top 3 fixes below and this listing reaches 94/100 · 8,318 m (Summit Ridge).
7,522 mRating
4.41
★★★★★★★★★★
Ratings
574
all time
Last update
1 mo ago
v22.7
Category
Lifestyle
Free · in-app purchases
Your route up
The 6 fixes worth the most altitude
Ordered by how many points each one adds to the score. Start at the top.
- 1+3
Subtitle: uses the 30 characters
Fix9/30 characters used.
21 characters unused. Fit one more keyword phrase in.
- 2+3
Ratings: rating of 4.5 or higher
Improve4.41 average.
Conversion drops sharply below 4.5. Ask for a rating with SKStoreReviewController right after a success moment, never on launch.
- 3+3
Description: enough substance
Fix386 characters.
Aim for 900+ characters covering features, use cases and proof. It is not indexed on iOS, but it is indexed by Google and it closes undecided visitors.
Keyword map
What Apple indexes, and what it ignores
On iOS, only the title, subtitle and hidden keyword field count for search. The description does not. Words you only mention there are invisible.
Indexedtitle + subtitle
4 unique words. Apple combines them, so “budget” and “planner” also rank for “budget planner”.
Storefront
10 of 10 screenshot slots used
The first three do most of the selling: they appear directly in search results. Read them as a stranger would, in two seconds.
1 · in search
2 · in search
3 · in search
4Review radar
Not enough written reviews yet
Apple returned fewer than five written reviews for this store. Try another country, or come back when more arrive.
On the same mountain
How the neighbours score
Apps Apple shows next to this one, run through the same audit.
Full checklist
All 20 checks
Title100⌄
- Uses the 30 characters25/30 characters used.Good
- Carries a keyword, not only a brandKeyword part: “Magazine”.Good
- No wasted wordsNo filler words.Good
Subtitle79⌄
- Has a subtitle“Lifestyle”Good
Ready to rewrite the listing?
Metadata Studio checks character limits, wasted words and keyword coverage as you type.
Audit of the public listing as of today. The hidden 100-character keyword field cannot be read from outside App Store Connect, so it is not scored.
