Reading the listing…
Pulling metadata, screenshots and recent reviews from the App Store.
Reading the listing…
Pulling metadata, screenshots and recent reviews from the App Store.
Track of Netflix Originals · Digital Tools Ltd
Well optimised. What's left is fine-tuning.
Land the top 3 fixes below and this listing reaches 88/100 · 7,787 m (Summit Ridge).
Ordered by how many points each one adds to the score. Start at the top.
Repeats title words: “netflix”, “originals”.
Apple counts a word once across title, subtitle and keyword field. Replace “netflix”, “originals” with words you do not rank for yet.
21/30 characters used.
The title is the heaviest ranking field. You have 9 characters unused: add your strongest keyword after the name, e.g. “Originals for: <main keyword>”.
Title is the name alone.
Nobody searches for a name they have never heard of. Append what the app does in the words people type (“Habit Tracker”, “Budget Planner”).
On iOS, only the title, subtitle and hidden keyword field count for search. The description does not. Words you only mention there are invisible.
3 unique words. Apple combines them, so “budget” and “planner” also rank for “budget planner”.
The first three do most of the selling: they appear directly in search results. Read them as a stranger would, in two seconds.
Grouped by theme from the most recent written reviews. Run this on a competitor and the complaints become your feature list.
Reads the recent reviews in any language and tells you what to fix, and what a competitor could exploit.
All-time: 82% five-star across 4.1K ratings.
Apps Apple shows next to this one, run through the same audit.
Metadata Studio checks character limits, wasted words and keyword coverage as you type.
Audit of the public listing as of today. The hidden 100-character keyword field cannot be read from outside App Store Connect, so it is not scored.
2 languages.
Each localisation adds a new title, subtitle and 100-character keyword field. Even without translating the app, localise the listing for ES, DE, FR, PT-BR and JA.
Last 40 written reviews average 3.1★.
Recent written reviews trend negative, and they are the first ones visitors read. Reply to them and fix the top complaint (see Review Radar below).
6/10 iPhone screenshots.
Add 2 more. Each screenshot is a free ad panel: one benefit per panel, caption in large type.
Three title and subtitle options plus a keyword field, each checked against Apple's character limits.
The description keeps coming back to these, but the title and subtitle skip them. Check each one in Keyword Scout and move the winners into the keyword field.
Live position in Apple's search results. Checks are saved in this browser, so the next visit shows what moved.
Positions come from Apple's public search API and can differ by a few places from what a phone shows.
“This game lied to me it is very glitchy and it said it Wasn’t glichy it’s so glichy don’t download this game I promise you will delete it.”
“How can I uninstall this and cancel purchase. Can’t watch anything.”
“This is probably meant to attract users running an old version of iOS, unable to download the official version of Netflix. This app is just ads and trailers. Another 10 m…”
“I have a Netflix account. This app wants me to create a “free account”. Where’s the app that lets me log into my Netflix account, like I can on android devices?”
“The same thing has happened to me once I updated it deleted Netflix and I go to the App Store to try to reload it and it will not even give me the option to reload it I t…”
No recurring praise in recent 4–5★ reviews.
“When I first downloaded this app I didn’t see anything wrong but then when I went to go watch one of the shows on this app I didn’t see where I could play the show so if you could please tell me how to watch a show then …”