Reading the listing…
Pulling metadata, screenshots and recent reviews from the App Store.
Reading the listing…
Pulling metadata, screenshots and recent reviews from the App Store.
Best friends first · Locket Labs, Inc.
Well optimised. What's left is fine-tuning.
Land the top 3 fixes below and this listing reaches 95/100 · 8,407 m (Summit Ridge).
Ordered by how many points each one adds to the score. Start at the top.
0 iPad screenshots.
The app runs on iPad but shows few or no iPad screenshots. iPad visitors see a weaker listing.
7/10 iPhone screenshots.
Add 1 more. Each screenshot is a free ad panel: one benefit per panel, caption in large type.
8 languages.
Each localisation adds a new title, subtitle and 100-character keyword field. Even without translating the app, localise the listing for ES, DE, FR, PT-BR and JA.
On iOS, only the title, subtitle and hidden keyword field count for search. The description does not. Words you only mention there are invisible.
The first three do most of the selling: they appear directly in search results. Read them as a stranger would, in two seconds.
Grouped by theme from the most recent written reviews. Run this on a competitor and the complaints become your feature list.
Reads the recent reviews in any language and tells you what to fix, and what a competitor could exploit.
All-time: 86% five-star across 574K ratings.
Apps Apple shows next to this one, run through the same audit.
Metadata Studio checks character limits, wasted words and keyword coverage as you type.
Audit of the public listing as of today. The hidden 100-character keyword field cannot be read from outside App Store Connect, so it is not scored.
First paragraph is 257 characters.
Only about three lines show before “more”. Put the single strongest benefit in the first 170 characters.
18/30 characters used.
12 characters unused. Fit one more keyword phrase in.
No user counts, press or awards mentioned.
Add one line of proof near the top: user count, rating, a press quote or an Apple feature.
Three title and subtitle options plus a keyword field, each checked against Apple's character limits.
The description keeps coming back to these, but the title and subtitle skip them. Check each one in Keyword Scout and move the winners into the keyword field.
Live position in Apple's search results. Checks are saved in this browser, so the next visit shows what moved.
Positions come from Apple's public search API and can differ by a few places from what a phone shows.
“We cannot use filters in locket gold subscription”photo limit reached” after first day of Gold. No way to contact support and it doesn’t even work. Waste of money.”
“Hello Locket Support Team, I am experiencing a critical issue with the Locket app on my device - Device: iPhone 8 Plus - iOS Version: 16.7 - Issue: The app crashes imm…”
“Have an account it will not let you delete it it will ask for a message then say it wrong this is bs”
“the only thing locket needs to fix is when u get free locket gold by inviting people, they just reset the month timer instead of adding the time”
“Locket is my absolute favorite app right now! But... For some reason, the widget won't work for me! 🤷♀️I don't know if it's something I'm doing wrong or if it's just th…”
“i absolutely LOVE locket its so fun to send pictures and chat with friends and not having to pay for anything except for locket gold! hope this helped.”
“I love locket it’s so fun to see what my friends are doing or getting and it so easy to use I have been on it for a year and half and I have had no problems so I really r…”
“I wish it was free and we can add more friends so we don’t have to limit our friends and we can scroll on random peoples lockets. Cause what if you don’t have any friends unlock it.”
“the only thing locket needs to fix is when u get free locket gold by inviting people, they just reset the month timer instead of adding the time”
“I LOVE LOCKET!!! It’s kind of like Snapchat but since I can’t have that I love this! Also the one thing is locket gold isn’t free it’s cheap but I still wish I could have it free :)!”