Reading the listing…
Pulling metadata, screenshots and recent reviews from the App Store.
Reading the listing…
Pulling metadata, screenshots and recent reviews from the App Store.
Solid listing with a few clear gaps to close.
Land the top 3 fixes below and this listing reaches 83/100 · 7,345 m (High Camp).
Ordered by how many points each one adds to the score. Start at the top.
6/30 characters used.
The title is the heaviest ranking field. You have 24 characters unused: add your strongest keyword after the name, e.g. “Clover: <main keyword>”.
Title is the name alone.
Nobody searches for a name they have never heard of. Append what the app does in the words people type (“Habit Tracker”, “Budget Planner”).
1 language.
Each localisation adds a new title, subtitle and 100-character keyword field. Even without translating the app, localise the listing for ES, DE, FR, PT-BR and JA.
On iOS, only the title, subtitle and hidden keyword field count for search. The description does not. Words you only mention there are invisible.
4 unique words. Apple combines them, so “budget” and “planner” also rank for “budget planner”.
The first three do most of the selling: they appear directly in search results. Read them as a stranger would, in two seconds.
Grouped by theme from the most recent written reviews. Run this on a competitor and the complaints become your feature list.
Reads the recent reviews in any language and tells you what to fix, and what a competitor could exploit.
All-time: 92% five-star across 53K ratings.
Apps Apple shows next to this one, run through the same audit.
Metadata Studio checks character limits, wasted words and keyword coverage as you type.
Audit of the public listing as of today. The hidden 100-character keyword field cannot be read from outside App Store Connect, so it is not scored.
0 iPad screenshots.
The app runs on iPad but shows few or no iPad screenshots. iPad visitors see a weaker listing.
Last 40 written reviews average 1.6★.
Recent written reviews trend negative, and they are the first ones visitors read. Reply to them and fix the top complaint (see Review Radar below).
6/10 iPhone screenshots.
Add 2 more. Each screenshot is a free ad panel: one benefit per panel, caption in large type.
Three title and subtitle options plus a keyword field, each checked against Apple's character limits.
The description keeps coming back to these, but the title and subtitle skip them. Check each one in Keyword Scout and move the winners into the keyword field.
Live position in Apple's search results. Checks are saved in this browser, so the next visit shows what moved.
Positions come from Apple's public search API and can differ by a few places from what a phone shows.
“The app won’t let me login after getting a new phone. It keeps switching between asking for my phone number and email without processing either one. It’s currently useles…”
“Been using the app at a local restaurant for years. Now, the app says I don’t meet age requirements and won’t open. Somebody screwed the update!”
“I used Clover but the restaurant doesn’t. Can’t get anyone at Clover to help. LOST MONEY MONEY MONEY. AVOID!!! RUN AWAY!!!!!!!!! NO CUSTOMER SUPPORT FRAUD!”
“I have been ordering Chicago beef sandwiches from Tastee’s in Huntsville on Jeff Road I always forget to add my points so I pay my $30 bill and I’m not getting points…”
“The 5.5.6 Ui update is horrible. I can’t see my number of visits to my coffee shop. I have to go to two screens to see what used to see in one. (eg check in and reward s…”
“The Clover app makes it so easy for me to order and pay for my coffee. I would recommend it to everyone. The staff is just wonderful!!”
“Thank you to everyone who helped me throughout the year its always been a pleasure shopping with you”
“I love this app and how easy it is to use! I’m just BEGGING for a way to access delivery tracking after the initial order page refreshes. Once it navigates away, there’s no way to get that delivery tracking map again, it…”