Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
KNOW Mobile
Unifocus INSOnly KNOW Mobile
Both fight for
No overlap. These two are not chasing the same searches.
11/30 characters used.
Uses the 30 characters
12/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Productivity”
Has a subtitle
Could not read the store page.
12/30 characters used.
Uses the 30 characters
Could not read the store page.
No words repeated from the title.
Adds new keywords
Could not read the store page.
First paragraph is 232 characters.
Opens with a tight hook
First paragraph is 307 characters.
473 characters.
Enough substance
701 characters.
6 bullet lines, 1 paragraph breaks.
Easy to scan
8 bullet lines, 1 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
2.75 average.
Rating of 4.5 or higher
5.00 average.
8 ratings.
Enough ratings to be trusted
1 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 362 days ago.
Updated recently
Last update 122 days ago.
Generic notes: “- Bug Fixes and enhancements.”
Release notes say something
Generic notes: “Stability & Performance: Addressed known issues and implemented essent…”
1 language.
Localised listing
1 language.
35 MB.
Reasonable download size
11 MB.