Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
9/30 characters used.
Uses the 30 characters
15/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
Could not read the store page.
Could not read the store page.
Uses the 30 characters
Could not read the store page.
Could not read the store page.
Adds new keywords
Could not read the store page.
First paragraph is 193 characters.
Opens with a tight hook
First paragraph is 86 characters.
2,583 characters.
Enough substance
1,394 characters.
14 bullet lines, 14 paragraph breaks.
Easy to scan
14 bullet lines, 5 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
10/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
10 iPad screenshots.
4.78 average.
Rating of 4.5 or higher
4.31 average.
415,740 ratings.
Enough ratings to be trusted
39,160 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 15 days ago.
Updated recently
Last update 28 days ago.
206 characters of release notes.
Release notes say something
Generic notes: “Bug fixes and performance improvements.”
2 languages.
Localised listing
1 language.
474 MB.
Reasonable download size
75 MB.