Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
29/30 characters used.
Uses the 30 characters
29/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Estimate Invoice Maker”.
No filler words.
No wasted words
No filler words.
“Invoice, Schedule, Dispatch”
Has a subtitle
“Trusted by 1.3M+ Contractors”
27/30 characters used.
Uses the 30 characters
28/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 298 characters.
Opens with a tight hook
First paragraph is 336 characters.
2,659 characters.
Enough substance
3,993 characters.
13 bullet lines, 6 paragraph breaks.
Easy to scan
10 bullet lines, 2 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
10/10 iPhone screenshots.
Fills the 10 screenshot slots
9/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
10 iPad screenshots.
iPad screenshots
9 iPad screenshots.
4.81 average.
Rating of 4.5 or higher
4.75 average.
21,107 ratings.
Enough ratings to be trusted
14,208 ratings.
Last 40 written reviews average 3.0★.
Recent reviews are positive
No recent written reviews available.
Last update 2 days ago.
Updated recently
Last update 3 days ago.
Generic notes: “- Some bug fixes and minor improvements”
Release notes say something
Generic notes: “Hey Joisters! This update contains bug fixes and performance improveme…”
1 language.
Localised listing
1 language.
256 MB.
Reasonable download size
191 MB.