Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
DeFacto - Clothing & Shopping
Boutiqaat بوتيكات29/30 characters used.
Uses the 30 characters
17/30 characters used.
Keyword part: “Clothing & Shopping”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Shopping”
Has a subtitle
“Fashion & Beauty Shopping”
8/30 characters used.
Uses the 30 characters
25/30 characters used.
Repeats title words: “shopping”.
Adds new keywords
No words repeated from the title.
First paragraph is 56 characters.
Opens with a tight hook
First paragraph is 85 characters.
3,854 characters.
Enough substance
2,043 characters.
10 bullet lines, 0 paragraph breaks.
Easy to scan
18 bullet lines, 13 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
7 iPad screenshots.
4.48 average.
Rating of 4.5 or higher
4.50 average.
815 ratings.
Enough ratings to be trusted
95,946 ratings.
Last 22 written reviews average 2.5★.
Recent reviews are positive
Last 40 written reviews average 3.6★.
Last update 7 days ago.
Updated recently
Last update 19 days ago.
261 characters of release notes.
Release notes say something
Generic notes: “User experience improvements.”
3 languages.
Localised listing
2 languages.
109 MB.
Reasonable download size
88 MB.