Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Westmark Credit Union Mobile
D.L. Evans Bank Mobile Banking28/30 characters used.
Uses the 30 characters
30/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Finance”
Has a subtitle
“D.L. Evans Bank”
7/30 characters used.
Uses the 30 characters
15/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “evans”, “bank”.
First paragraph is 176 characters.
Opens with a tight hook
First paragraph is 87 characters.
552 characters.
Enough substance
326 characters.
8 bullet lines, 2 paragraph breaks.
Easy to scan
0 bullet lines, 1 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
4/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
4 iPad screenshots.
iPad screenshots
3 iPad screenshots.
4.84 average.
Rating of 4.5 or higher
4.75 average.
5,374 ratings.
Enough ratings to be trusted
4,156 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 15 days ago.
Updated recently
Last update 67 days ago.
180 characters of release notes.
Release notes say something
Generic notes: “Minor bug fixes and enhancements.”
2 languages.
Localised listing
1 language.
235 MB.
Reasonable download size
87 MB.