Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Blur Photo Editor
Blur Photo Editor: blur effect17/30 characters used.
Uses the 30 characters
30/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “blur effect”.
No filler words.
No wasted words
No filler words.
“Auto Blur Face, Censor, Effect”
Has a subtitle
“Touch Blur Effect”
30/30 characters used.
Uses the 30 characters
17/30 characters used.
Repeats title words: “blur”.
Adds new keywords
Repeats title words: “blur”, “effect”.
First paragraph is 564 characters.
Opens with a tight hook
First paragraph is 45 characters.
3,902 characters.
Enough substance
178 characters.
30 bullet lines, 9 paragraph breaks.
Easy to scan
8 bullet lines, 1 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
10/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
10 iPad screenshots.
iPad screenshots
3 iPad screenshots.
4.42 average.
Rating of 4.5 or higher
4.69 average.
10,571 ratings.
Enough ratings to be trusted
1,648 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 4 days ago.
Updated recently
Last update 78 days ago.
246 characters of release notes.
Release notes say something
Generic notes: “Support for the latest version of iOS Improvements to the Settings scr…”
33 languages.
Localised listing
2 languages.
158 MB.
Reasonable download size
19 MB.