Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Shopify Point of Sale (POS)
Unify in-person & online sales
15/30 characters used.
Uses the 30 characters
27/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Track sales and Send invoices”
Has a subtitle
“Unify in-person & online sales”
29/30 characters used.
Uses the 30 characters
30/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “sales”.
First paragraph is 262 characters.
Opens with a tight hook
First paragraph is 470 characters.
2,236 characters.
Enough substance
3,333 characters.
6 bullet lines, 7 paragraph breaks.
Easy to scan
25 bullet lines, 11 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
7 iPad screenshots.
4.19 average.
Rating of 4.5 or higher
4.45 average.
29,363 ratings.
Enough ratings to be trusted
7,467 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 526 days ago.
Updated recently
Last update 2 days ago.
135 characters of release notes.
Release notes say something
843 characters of release notes.
25 languages.
Localised listing
19 languages.
382 MB.
Reasonable download size
248 MB.