Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
PackLight for Backpacking
Dont Forget The Spoon - HikingDont Forget The Spoon - Hiking
Backpacking / Camping Packing
25/30 characters used.
Uses the 30 characters
30/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Hiking”.
No filler words.
No wasted words
No filler words.
“Lightweight Packing List Maker”
Has a subtitle
“Backpacking / Camping Packing”
30/30 characters used.
Uses the 30 characters
29/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 234 characters.
Opens with a tight hook
First paragraph is 260 characters.
2,107 characters.
Enough substance
2,240 characters.
12 bullet lines, 9 paragraph breaks.
Easy to scan
8 bullet lines, 10 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
5 iPad screenshots.
4.78 average.
Rating of 4.5 or higher
4.53 average.
1,000 ratings.
Enough ratings to be trusted
36 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 373 days ago.
Updated recently
Last update 2 days ago.
224 characters of release notes.
Release notes say something
Generic notes: “- Bug Fixes”
1 language.
Localised listing
1 language.
4 MB.
Reasonable download size
76 MB.