Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Taco John's
Fazoli's Rewards11/30 characters used.
Uses the 30 characters
16/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Food & Drink”
Has a subtitle
Could not read the store page.
12/30 characters used.
Uses the 30 characters
Could not read the store page.
No words repeated from the title.
Adds new keywords
Could not read the store page.
First paragraph is 266 characters.
Opens with a tight hook
First paragraph is 268 characters.
442 characters.
Enough substance
846 characters.
4 bullet lines, 2 paragraph breaks.
Easy to scan
0 bullet lines, 2 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
4/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
4 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.71 average.
Rating of 4.5 or higher
4.81 average.
19,518 ratings.
Enough ratings to be trusted
46,248 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 396 days ago.
Updated recently
Last update 123 days ago.
224 characters of release notes.
Release notes say something
Generic notes: “minor bug fixes”
1 language.
Localised listing
1 language.
128 MB.
Reasonable download size
120 MB.