Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
27/30 characters used.
Uses the 30 characters
17/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Subway”.
No filler words.
No wasted words
No filler words.
“Business”
Has a subtitle
“Your one-stop resource”
8/30 characters used.
Uses the 30 characters
22/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 175 characters.
Opens with a tight hook
First paragraph is 926 characters.
1,198 characters.
Enough substance
926 characters.
9 bullet lines, 4 paragraph breaks.
Easy to scan
0 bullet lines, 0 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
3/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
4 iPad screenshots.
iPad screenshots
3 iPad screenshots.
2.27 average.
Rating of 4.5 or higher
3.75 average.
101 ratings.
Enough ratings to be trusted
4 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 34 days ago.
Updated recently
Last update 7 days ago.
Generic notes: “Bug fixes and performance improvements to enhance app stability and re…”
Release notes say something
477 characters of release notes.
1 language.
Localised listing
1 language.
31 MB.
Reasonable download size
85 MB.