Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
26/30 characters used.
Uses the 30 characters
15/30 characters used.
Keyword part: “Custom Keyboard”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“3D Design and Color Themes”
Has a subtitle
“Set up your typing experience”
26/30 characters used.
Uses the 30 characters
29/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 13 characters.
Opens with a tight hook
First paragraph is 54 characters.
1,127 characters.
Enough substance
1,554 characters.
20 bullet lines, 4 paragraph breaks.
Easy to scan
1 bullet lines, 11 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
4/10 iPhone screenshots.
Fills the 10 screenshot slots
10/10 iPhone screenshots.
First screenshot is landscape.
Portrait panels up front
First screenshots are portrait.
4 iPad screenshots.
iPad screenshots
0 iPad screenshots.
3.60 average.
Rating of 4.5 or higher
2.93 average.
5 ratings.
Enough ratings to be trusted
59 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 945 days ago.
Updated recently
Last update 18 days ago.
Generic notes: “- Adjustments for new iOS versions”
Release notes say something
89 characters of release notes.
10 languages.
Localised listing
2 languages.
4 MB.
Reasonable download size
100 MB.