Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Holman Insights
Geotab Drive15/30 characters used.
Uses the 30 characters
12/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Business”
Has a subtitle
“Business”
8/30 characters used.
Uses the 30 characters
8/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 27 characters.
Opens with a tight hook
First paragraph is 169 characters.
945 characters.
Enough substance
622 characters.
9 bullet lines, 1 paragraph breaks.
Easy to scan
4 bullet lines, 4 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
10/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
7 iPad screenshots.
4.73 average.
Rating of 4.5 or higher
4.06 average.
29,500 ratings.
Enough ratings to be trusted
1,256 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 23 days ago.
Updated recently
Last update 142 days ago.
Generic notes: “• UI and usability improvements • Performance enhancements • Bug fixes…”
Release notes say something
Generic notes: “Bug fixes and enhancements”
3 languages.
Localised listing
7 languages.
66 MB.
Reasonable download size
11 MB.