Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
ShotSpotter
AxonOnly ShotSpotter
Both fight for
No overlap. These two are not chasing the same searches.
Only Axon
11/30 characters used.
Uses the 30 characters
4/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Gunshot Detection & Alerts”
Has a subtitle
“Productivity”
26/30 characters used.
Uses the 30 characters
12/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 145 characters.
Opens with a tight hook
First paragraph is 220 characters.
1,389 characters.
Enough substance
1,789 characters.
12 bullet lines, 13 paragraph breaks.
Easy to scan
8 bullet lines, 6 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
3 iPad screenshots.
iPad screenshots
6 iPad screenshots.
2.64 average.
Rating of 4.5 or higher
4.83 average.
144 ratings.
Enough ratings to be trusted
1,314 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 109 days ago.
Updated recently
Last update 7 days ago.
Generic notes: “Minor bug fixes and enhancements.”
Release notes say something
405 characters of release notes.
3 languages.
Localised listing
25 languages.
32 MB.
Reasonable download size
45 MB.