Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Mail
Scheduled - Send text later4/30 characters. A brand this well known can afford a short title.
Uses the 30 characters
27/30 characters used.
Title is the name alone, which is fine at this brand size.
Carries a keyword, not only a brand
Keyword part: “Send text later”.
No filler words.
No wasted words
No filler words.
“Productivity”
Has a subtitle
“Auto Text, Reminders, Bulk SMS”
12/30 characters used.
Uses the 30 characters
30/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “text”.
First paragraph is 360 characters.
Opens with a tight hook
First paragraph is 265 characters.
1,821 characters.
Enough substance
2,225 characters.
13 bullet lines, 14 paragraph breaks.
Easy to scan
23 bullet lines, 11 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
3/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
2 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.63 average.
Rating of 4.5 or higher
2.84 average.
4,480,586 ratings.
Enough ratings to be trusted
1,293 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 18 days ago.
Updated recently
Last update 30 days ago.
Generic notes: “Bug Fixes and Feature Enhancements”
Release notes say something
Generic notes: “Small improvements and bug fixes.”
33 languages.
Localised listing
33 languages.
8 MB.
Reasonable download size
54 MB.