Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
23/30 characters used.
Uses the 30 characters
26/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“fingerprint and voice scan”
Has a subtitle
“Voice Memos”
26/30 characters used.
Uses the 30 characters
11/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “voice”.
First paragraph is 56 characters.
Opens with a tight hook
First paragraph is 45 characters.
533 characters.
Enough substance
432 characters.
5 bullet lines, 4 paragraph breaks.
Easy to scan
7 bullet lines, 1 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
3/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
1 iPad screenshots.
iPad screenshots
5 iPad screenshots.
4.56 average.
Rating of 4.5 or higher
4.63 average.
49,114 ratings.
Enough ratings to be trusted
1,250 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 17 days ago.
Updated recently
Last update 484 days ago.
Generic notes: “Bug fixes and performance improvements.”
Release notes say something
Generic notes: “1. Compatible with the latest system 2. Fix bugs”
23 languages.
Localised listing
5 languages.
167 MB.
Reasonable download size
10 MB.