Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Now Wallet
ProPay Payments10/30 characters used.
Uses the 30 characters
15/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Finance”
Has a subtitle
“Accept Credit Cards”
7/30 characters used.
Uses the 30 characters
19/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 54 characters.
Opens with a tight hook
First paragraph is 265 characters.
309 characters.
Enough substance
1,999 characters.
8 bullet lines, 1 paragraph breaks.
Easy to scan
17 bullet lines, 7 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
9/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
9 iPad screenshots.
iPad screenshots
5 iPad screenshots.
3.30 average.
Rating of 4.5 or higher
2.82 average.
44 ratings.
Enough ratings to be trusted
61 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 214 days ago.
Updated recently
Last update 610 days ago.
Generic notes: “Minor bug fixes and enhancements”
Release notes say something
Generic notes: “Bug fixes and enhancements.”
1 language.
Localised listing
3 languages.
34 MB.
Reasonable download size
43 MB.