Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
APA Pilot
Check My Pay9/30 characters used.
Uses the 30 characters
12/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
Could not read the store page.
Could not read the store page.
Uses the 30 characters
Could not read the store page.
Could not read the store page.
Adds new keywords
Could not read the store page.
First paragraph is 187 characters.
Opens with a tight hook
First paragraph is 403 characters.
770 characters.
Enough substance
403 characters.
0 bullet lines, 1 paragraph breaks.
Easy to scan
0 bullet lines, 0 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
7 iPad screenshots.
iPad screenshots
2 iPad screenshots.
3.53 average.
Rating of 4.5 or higher
3.81 average.
417 ratings.
Enough ratings to be trusted
36 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 130 days ago.
Updated recently
Last update 5 days ago.
Generic notes: “Switch to new notifications preferences”
Release notes say something
Generic notes: “Resolved an issue with the data refresh.”
0 languages.
Localised listing
1 language.
168 MB.
Reasonable download size
35 MB.