Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Into the Dead 2: Zombie Killer
Zombie apocalypse FPS shooter
30/30 characters used.
Uses the 30 characters
29/30 characters used.
Keyword part: “Zombie Killer”.
Carries a keyword, not only a brand
Keyword part: “Sniper FPS”.
No filler words.
No wasted words
No filler words.
“Zombie apocalypse FPS shooter”
Has a subtitle
Could not read the store page.
29/30 characters used.
Uses the 30 characters
Could not read the store page.
Repeats title words: “zombie”.
Adds new keywords
Could not read the store page.
First paragraph is 294 characters.
Opens with a tight hook
First paragraph is 326 characters.
2,562 characters.
Enough substance
1,396 characters.
9 bullet lines, 9 paragraph breaks.
Easy to scan
0 bullet lines, 7 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
9/10 iPhone screenshots.
First screenshot is landscape.
Portrait panels up front
First screenshot is landscape.
7 iPad screenshots.
iPad screenshots
9 iPad screenshots.
4.75 average.
Rating of 4.5 or higher
4.65 average.
114,121 ratings.
Enough ratings to be trusted
85,940 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 9 days ago.
Updated recently
Last update 184 days ago.
Generic notes: “Performance improvements and bug fixes.”
Release notes say something
Generic notes: “Minor Bugs Fixed.”
21 languages.
Localised listing
1 language.
1964 MB.
Reasonable download size
213 MB.