Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Into the Dead 2: Zombie Killer
Zombie apocalypse FPS shooter
30/30 characters used.
Uses the 30 characters
30/30 characters used.
Keyword part: “Zombie Killer”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Zombie apocalypse FPS shooter”
Has a subtitle
“Kill the dead to stop Doomsday”
29/30 characters used.
Uses the 30 characters
30/30 characters used.
Repeats title words: “zombie”.
Adds new keywords
No words repeated from the title.
First paragraph is 294 characters.
Opens with a tight hook
First paragraph is 138 characters.
2,562 characters.
Enough substance
2,703 characters.
9 bullet lines, 9 paragraph breaks.
Easy to scan
3 bullet lines, 18 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshot is landscape.
Portrait panels up front
First screenshot is landscape.
7 iPad screenshots.
iPad screenshots
7 iPad screenshots.
4.75 average.
Rating of 4.5 or higher
4.68 average.
114,121 ratings.
Enough ratings to be trusted
114,325 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 9 days ago.
Updated recently
Last update 291 days ago.
Generic notes: “Performance improvements and bug fixes.”
Release notes say something
171 characters of release notes.
21 languages.
Localised listing
1 language.
1964 MB.
Reasonable download size
475 MB.