Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Centrepoint Online Shopping
Brands For Less - Shopping App27/30 characters used.
Uses the 30 characters
30/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Shopping App”.
No filler words.
No wasted words
Contains filler: “app”.
Could not read the store page.
Has a subtitle
Could not read the store page.
Could not read the store page.
Uses the 30 characters
Could not read the store page.
Could not read the store page.
Adds new keywords
Could not read the store page.
First paragraph is 95 characters.
Opens with a tight hook
First paragraph is 281 characters.
3,996 characters.
Enough substance
3,905 characters.
18 bullet lines, 19 paragraph breaks.
Easy to scan
0 bullet lines, 24 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
10/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
5 iPad screenshots.
4.56 average.
Rating of 4.5 or higher
4.71 average.
51,770 ratings.
Enough ratings to be trusted
3,868 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 29 days ago.
Updated recently
Last update 7 days ago.
189 characters of release notes.
Release notes say something
Generic notes: “Bug Fixes & Improvements”
2 languages.
Localised listing
1 language.
176 MB.
Reasonable download size
136 MB.