Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
29/30 characters used.
Uses the 30 characters
30/30 characters used.
Keyword part: “Campus Life”.
Carries a keyword, not only a brand
Keyword part: “Rise to Fame”.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
Could not read the store page.
Could not read the store page.
Uses the 30 characters
Could not read the store page.
Could not read the store page.
Adds new keywords
Could not read the store page.
First paragraph is 350 characters.
Opens with a tight hook
First paragraph is 190 characters.
1,979 characters.
Enough substance
1,371 characters.
0 bullet lines, 11 paragraph breaks.
Easy to scan
5 bullet lines, 17 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
9/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
9 iPad screenshots.
iPad screenshots
8 iPad screenshots.
4.47 average.
Rating of 4.5 or higher
4.80 average.
26,299 ratings.
Enough ratings to be trusted
11,365 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 4 days ago.
Updated recently
Last update 8 days ago.
121 characters of release notes.
Release notes say something
Generic notes: “Bug Fixed”
1 language.
Localised listing
11 languages.
856 MB.
Reasonable download size
600 MB.