Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Both fight for
Only Setmore Appointmen
29/30 characters used.
Uses the 30 characters
30/30 characters used.
Keyword part: “Appointment Scheduler”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Client scheduling & calendar”
Has a subtitle
Could not read the store page.
28/30 characters used.
Uses the 30 characters
Could not read the store page.
No words repeated from the title.
Adds new keywords
Could not read the store page.
First paragraph is 130 characters.
Opens with a tight hook
First paragraph is 195 characters.
3,990 characters.
Enough substance
2,907 characters.
15 bullet lines, 13 paragraph breaks.
Easy to scan
14 bullet lines, 13 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
8/10 iPhone screenshots.
Fills the 10 screenshot slots
9/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
8 iPad screenshots.
iPad screenshots
5 iPad screenshots.
4.81 average.
Rating of 4.5 or higher
4.67 average.
30,082 ratings.
Enough ratings to be trusted
9,181 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 4 days ago.
Updated recently
Last update 2 days ago.
Generic notes: ““Default language - en-US - Bug fixes / Improvements”
Release notes say something
Generic notes: “We have fixed bugs and made performance improvements to provide a smoo…”
1 language.
Localised listing
4 languages.
200 MB.
Reasonable download size
267 MB.