Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
19/30 characters used.
Uses the 30 characters
15/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Business”
Has a subtitle
Could not read the store page.
8/30 characters used.
Uses the 30 characters
Could not read the store page.
No words repeated from the title.
Adds new keywords
Could not read the store page.
First paragraph is 50 characters.
Opens with a tight hook
First paragraph is 378 characters.
1,551 characters.
Enough substance
675 characters.
0 bullet lines, 4 paragraph breaks.
Easy to scan
3 bullet lines, 2 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
0 iPad screenshots.
1.87 average.
Rating of 4.5 or higher
4.68 average.
150 ratings.
Enough ratings to be trusted
3,220 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 247 days ago.
Updated recently
Last update 59 days ago.
Generic notes: “• Update network configuration under standard security restrictions • …”
Release notes say something
Generic notes: “Stability improvements”
1 language.
Localised listing
12 languages.
5 MB.
Reasonable download size
22 MB.