Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Tumblupon
Tumblium9/30 characters used.
Uses the 30 characters
8/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Social Networking”
Has a subtitle
“Read your Tumblr dashboard”
17/30 characters used.
Uses the 30 characters
26/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 56 characters.
Opens with a tight hook
First paragraph is 88 characters.
202 characters.
Enough substance
1,234 characters.
0 bullet lines, 2 paragraph breaks.
Easy to scan
18 bullet lines, 9 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
4/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
4 iPad screenshots.
iPad screenshots
7 iPad screenshots.
4.25 average.
Rating of 4.5 or higher
2.00 average.
4 ratings.
Enough ratings to be trusted
1 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 68 days ago.
Updated recently
Last update 89 days ago.
Generic notes: “Bug fixes and improvements”
Release notes say something
258 characters of release notes.
1 language.
Localised listing
1 language.
12 MB.
Reasonable download size
14 MB.