Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Paycom
WhenToWork Employee SchedulingBoth fight for
No overlap. These two are not chasing the same searches.
Only WhenToWork Employe
6/30 characters. A brand this well known can afford a short title.
Uses the 30 characters
30/30 characters used.
Title is the name alone, which is fine at this brand size.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Business”
Has a subtitle
“Ultimate Scheduling Solution”
8/30 characters used.
Uses the 30 characters
28/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “scheduling”.
First paragraph is 241 characters.
Opens with a tight hook
First paragraph is 280 characters.
2,139 characters.
Enough substance
446 characters.
0 bullet lines, 9 paragraph breaks.
Easy to scan
0 bullet lines, 1 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
1 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.77 average.
Rating of 4.5 or higher
3.20 average.
1,578,689 ratings.
Enough ratings to be trusted
496 ratings.
No recent written reviews available.
Recent reviews are positive
Last 40 written reviews average 1.8★.
Last update 10 days ago.
Updated recently
Last update 38 days ago.
219 characters of release notes.
Release notes say something
Generic notes: “Various bug fixes and improvements”
12 languages.
Localised listing
1 language.
152 MB.
Reasonable download size
8 MB.