Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
MyEPB
Plume Home5/30 characters used.
Uses the 30 characters
10/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Pay, track & manage—anywhere”
Has a subtitle
“Smart home services”
28/30 characters used.
Uses the 30 characters
19/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “home”.
First paragraph is 225 characters.
Opens with a tight hook
First paragraph is 456 characters.
1,277 characters.
Enough substance
2,170 characters.
12 bullet lines, 4 paragraph breaks.
Easy to scan
5 bullet lines, 5 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
3.45 average.
Rating of 4.5 or higher
4.57 average.
22 ratings.
Enough ratings to be trusted
14,666 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 178 days ago.
Updated recently
Last update 11 days ago.
262 characters of release notes.
Release notes say something
291 characters of release notes.
1 language.
Localised listing
14 languages.
37 MB.
Reasonable download size
191 MB.