Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Pottery Barn
Crate & Barrel12/30 characters used.
Uses the 30 characters
14/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Shopping & Registry”
Has a subtitle
“Furniture, Registry & More”
19/30 characters used.
Uses the 30 characters
26/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 122 characters.
Opens with a tight hook
First paragraph is 302 characters.
908 characters.
Enough substance
2,220 characters.
7 bullet lines, 2 paragraph breaks.
Easy to scan
14 bullet lines, 4 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
Mentions users, ratings, press or awards.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.84 average.
Rating of 4.5 or higher
4.71 average.
19,452 ratings.
Enough ratings to be trusted
13,548 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 0 days ago.
Updated recently
Last update 2 days ago.
787 characters of release notes.
Release notes say something
978 characters of release notes.
1 language.
Localised listing
1 language.
261 MB.
Reasonable download size
187 MB.