Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Slowly: Make Global Friends
Penpals & Language Exchange
30/30 characters used.
Uses the 30 characters
27/30 characters used.
Keyword part: “Penpals & Languages”.
Carries a keyword, not only a brand
Keyword part: “Make Global Friends”.
No filler words.
No wasted words
No filler words.
“Language exchange & penpals”
Has a subtitle
“Penpals & Language Exchange”
27/30 characters used.
Uses the 30 characters
27/30 characters used.
Repeats title words: “language”, “penpals”.
Adds new keywords
No words repeated from the title.
First paragraph is 115 characters.
Opens with a tight hook
First paragraph is 52 characters.
539 characters.
Enough substance
2,738 characters.
0 bullet lines, 3 paragraph breaks.
Easy to scan
9 bullet lines, 12 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
10/10 iPhone screenshots.
Fills the 10 screenshot slots
10/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
10 iPad screenshots.
iPad screenshots
7 iPad screenshots.
3.85 average.
Rating of 4.5 or higher
4.69 average.
609 ratings.
Enough ratings to be trusted
11,072 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 13 days ago.
Updated recently
Last update 3 days ago.
384 characters of release notes.
Release notes say something
764 characters of release notes.
27 languages.
Localised listing
1 language.
115 MB.
Reasonable download size
91 MB.