Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Letstalk IM
MO Messager11/30 characters used.
Uses the 30 characters
11/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
Could not read the store page.
Could not read the store page.
Uses the 30 characters
Could not read the store page.
Could not read the store page.
Adds new keywords
Could not read the store page.
First paragraph is 318 characters.
Opens with a tight hook
First paragraph is 247 characters.
1,192 characters.
Enough substance
2,786 characters.
9 bullet lines, 7 paragraph breaks.
Easy to scan
15 bullet lines, 0 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
6 iPad screenshots.
iPad screenshots
0 iPad screenshots.
3.87 average.
Rating of 4.5 or higher
2.43 average.
101 ratings.
Enough ratings to be trusted
21 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 10 days ago.
Updated recently
Last update 5 days ago.
Generic notes: “Fixed known issues.”
Release notes say something
Generic notes: “Fix known bugs and optimize user experience”
6 languages.
Localised listing
3 languages.
468 MB.
Reasonable download size
251 MB.