Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Carvana: Buy/Sell Used Cars
Autotrader - Shop & Buy CarsAutotrader - Shop & Buy Cars
Search New and Used Vehicles
27/30 characters used.
Uses the 30 characters
28/30 characters used.
Keyword part: “Buy/Sell Used Cars”.
Carries a keyword, not only a brand
Keyword part: “Shop & Buy Cars”.
No filler words.
No wasted words
No filler words.
“Thousands of Vehicle Options”
Has a subtitle
“Search New and Used Vehicles”
28/30 characters used.
Uses the 30 characters
28/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 133 characters.
Opens with a tight hook
First paragraph is 228 characters.
1,937 characters.
Enough substance
2,426 characters.
17 bullet lines, 8 paragraph breaks.
Easy to scan
23 bullet lines, 6 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
8/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
5 iPad screenshots.
4.82 average.
Rating of 4.5 or higher
4.71 average.
319,344 ratings.
Enough ratings to be trusted
352,660 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 5 days ago.
Updated recently
Last update 10 days ago.
Generic notes: “Bug fixes and improvements”
Release notes say something
153 characters of release notes.
1 language.
Localised listing
1 language.
143 MB.
Reasonable download size
146 MB.