Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Wheels Mobile Assistant
Holman Insights23/30 characters used.
Uses the 30 characters
15/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Mobile Assistant for Drivers”
Has a subtitle
“Business”
28/30 characters used.
Uses the 30 characters
8/30 characters used.
Repeats title words: “mobile”, “assistant”.
Adds new keywords
No words repeated from the title.
First paragraph is 63 characters.
Opens with a tight hook
First paragraph is 27 characters.
3,263 characters.
Enough substance
945 characters.
16 bullet lines, 19 paragraph breaks.
Easy to scan
9 bullet lines, 1 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
8/10 iPhone screenshots.
Fills the 10 screenshot slots
10/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
4 iPad screenshots.
iPad screenshots
0 iPad screenshots.
3.23 average.
Rating of 4.5 or higher
4.73 average.
660 ratings.
Enough ratings to be trusted
29,500 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 47 days ago.
Updated recently
Last update 23 days ago.
142 characters of release notes.
Release notes say something
Generic notes: “• UI and usability improvements • Performance enhancements • Bug fixes…”
0 languages.
Localised listing
3 languages.
556 MB.
Reasonable download size
66 MB.