Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Wheels Mobile Assistant
Element ONE23/30 characters used.
Uses the 30 characters
11/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Mobile Assistant for Drivers”
Has a subtitle
“Manage your company vehicle”
28/30 characters used.
Uses the 30 characters
27/30 characters used.
Repeats title words: “mobile”, “assistant”.
Adds new keywords
No words repeated from the title.
First paragraph is 63 characters.
Opens with a tight hook
First paragraph is 201 characters.
3,263 characters.
Enough substance
838 characters.
16 bullet lines, 19 paragraph breaks.
Easy to scan
6 bullet lines, 2 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
8/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
4 iPad screenshots.
iPad screenshots
0 iPad screenshots.
3.23 average.
Rating of 4.5 or higher
1.78 average.
660 ratings.
Enough ratings to be trusted
55 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 47 days ago.
Updated recently
Last update 3 days ago.
142 characters of release notes.
Release notes say something
Generic notes: “General improvements and bug fixes”
0 languages.
Localised listing
1 language.
556 MB.
Reasonable download size
118 MB.