Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Blain's Farm & Fleet
Piggly Wiggly Midwest20/30 characters used.
Uses the 30 characters
21/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“The Modern General Store”
Has a subtitle
“Shopping”
24/30 characters used.
Uses the 30 characters
8/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 237 characters.
Opens with a tight hook
First paragraph is 170 characters.
1,926 characters.
Enough substance
656 characters.
8 bullet lines, 12 paragraph breaks.
Easy to scan
0 bullet lines, 0 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
4 iPad screenshots.
3.65 average.
Rating of 4.5 or higher
3.13 average.
147 ratings.
Enough ratings to be trusted
76 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 5 days ago.
Updated recently
Last update 16 days ago.
136 characters of release notes.
Release notes say something
Generic notes: “minor bug fixes”
1 language.
Localised listing
1 language.
88 MB.
Reasonable download size
28 MB.