Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
17/30 characters used.
Uses the 30 characters
14/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Activate Employees Anywhere”
Has a subtitle
“Business”
27/30 characters used.
Uses the 30 characters
8/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 251 characters.
Opens with a tight hook
First paragraph is 273 characters.
2,171 characters.
Enough substance
756 characters.
6 bullet lines, 8 paragraph breaks.
Easy to scan
4 bullet lines, 2 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
6 iPad screenshots.
iPad screenshots
8 iPad screenshots.
4.12 average.
Rating of 4.5 or higher
4.58 average.
832 ratings.
Enough ratings to be trusted
2,812 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 17 days ago.
Updated recently
Last update 3 days ago.
148 characters of release notes.
Release notes say something
Generic notes: “Check out these new features in Tableau Mobile: fixes and performance …”
19 languages.
Localised listing
13 languages.
21 MB.
Reasonable download size
140 MB.