Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
First Due Mobile
Tango Tango16/30 characters used.
Uses the 30 characters
11/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“For a safer & faster response”
Has a subtitle
“Secure, private push-to-talk”
29/30 characters used.
Uses the 30 characters
28/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 132 characters.
Opens with a tight hook
First paragraph is 75 characters.
549 characters.
Enough substance
1,285 characters.
9 bullet lines, 1 paragraph breaks.
Easy to scan
12 bullet lines, 7 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
7 iPad screenshots.
iPad screenshots
4 iPad screenshots.
2.82 average.
Rating of 4.5 or higher
4.22 average.
843 ratings.
Enough ratings to be trusted
27 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 5 days ago.
Updated recently
Last update 95 days ago.
Generic notes: “General improvements and fixes”
Release notes say something
896 characters of release notes.
1 language.
Localised listing
1 language.
226 MB.
Reasonable download size
160 MB.