Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
MikroTik
WinboxMobile - Router AdminWinboxMobile - Router Admin
Manage Mikrotik RouterOS
Only MikroTik
Only WinboxMobile
8/30 characters used.
Uses the 30 characters
27/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Router Admin”.
No filler words.
No wasted words
No filler words.
“RouterOS configuration tool”
Has a subtitle
“Manage Mikrotik RouterOS”
27/30 characters used.
Uses the 30 characters
24/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 73 characters.
Opens with a tight hook
First paragraph is 53 characters.
474 characters.
Enough substance
3,533 characters.
0 bullet lines, 4 paragraph breaks.
Easy to scan
17 bullet lines, 5 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
10/10 iPhone screenshots.
Fills the 10 screenshot slots
9/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
10 iPad screenshots.
iPad screenshots
6 iPad screenshots.
3.88 average.
Rating of 4.5 or higher
4.70 average.
280 ratings.
Enough ratings to be trusted
346 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 164 days ago.
Updated recently
Last update 271 days ago.
769 characters of release notes.
Release notes say something
Generic notes: “Bug fixes and stability improvements.”
3 languages.
Localised listing
1 language.
37 MB.
Reasonable download size
22 MB.