Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
20/30 characters used.
Uses the 30 characters
30/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Fitness Planner”.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
Could not read the store page.
Could not read the store page.
Uses the 30 characters
Could not read the store page.
Could not read the store page.
Adds new keywords
Could not read the store page.
First paragraph is 62 characters.
Opens with a tight hook
First paragraph is 429 characters.
2,940 characters.
Enough substance
3,450 characters.
28 bullet lines, 9 paragraph breaks.
Easy to scan
13 bullet lines, 8 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
8/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
7 iPad screenshots.
4.86 average.
Rating of 4.5 or higher
4.70 average.
9,364 ratings.
Enough ratings to be trusted
10,701 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 135 days ago.
Updated recently
Last update 30 days ago.
150 characters of release notes.
Release notes say something
Generic notes: “Bug fixes and stability improvements.”
16 languages.
Localised listing
35 languages.
197 MB.
Reasonable download size
545 MB.