Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
4/30 characters used.
Uses the 30 characters
13/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Global Payments”
Has a subtitle
Could not read the store page.
15/30 characters used.
Uses the 30 characters
Could not read the store page.
No words repeated from the title.
Adds new keywords
Could not read the store page.
First paragraph is 127 characters.
Opens with a tight hook
First paragraph is 16 characters.
1,881 characters.
Enough substance
1,680 characters.
0 bullet lines, 0 paragraph breaks.
Easy to scan
11 bullet lines, 12 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.52 average.
Rating of 4.5 or higher
No ratings yet.
77 ratings.
Enough ratings to be trusted
0 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 28 days ago.
Updated recently
Last update 249 days ago.
Generic notes: “This version contains some pesky bug fixes to improve your experience …”
Release notes say something
Generic notes: “Bug fixes and security fixes.”
1 language.
Localised listing
3 languages.
26 MB.
Reasonable download size
189 MB.