Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
2HOT2COLD
Crewline9/30 characters used.
Uses the 30 characters
8/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Business”
Has a subtitle
“All-in-one app for flight crew”
8/30 characters used.
Uses the 30 characters
30/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 224 characters.
Opens with a tight hook
First paragraph is 34 characters.
224 characters.
Enough substance
3,648 characters.
0 bullet lines, 0 paragraph breaks.
Easy to scan
53 bullet lines, 40 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
4/10 iPhone screenshots.
Fills the 10 screenshot slots
9/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
4 iPad screenshots.
iPad screenshots
5 iPad screenshots.
3.43 average.
Rating of 4.5 or higher
4.79 average.
7 ratings.
Enough ratings to be trusted
1,416 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 155 days ago.
Updated recently
Last update 2 days ago.
Generic notes: “Minor improvements and updates”
Release notes say something
581 characters of release notes.
22 languages.
Localised listing
1 language.
10 MB.
Reasonable download size
96 MB.