Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
ECG PowerApp
My MTN GhanaOnly ECG PowerApp
Both fight for
No overlap. These two are not chasing the same searches.
12/30 characters used.
Uses the 30 characters
12/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Productivity”
Has a subtitle
“Everything MTN in one app”
12/30 characters used.
Uses the 30 characters
25/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “mtn”.
First paragraph is 62 characters.
Opens with a tight hook
First paragraph is 183 characters.
703 characters.
Enough substance
610 characters.
0 bullet lines, 4 paragraph breaks.
Easy to scan
0 bullet lines, 3 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
8 iPad screenshots.
4.54 average.
Rating of 4.5 or higher
4.32 average.
24,406 ratings.
Enough ratings to be trusted
27,476 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 36 days ago.
Updated recently
Last update 22 days ago.
Generic notes: “Bug fixes and performance improvements”
Release notes say something
434 characters of release notes.
1 language.
Localised listing
1 language.
126 MB.
Reasonable download size
165 MB.