AppClimb
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Two listings. One rope.

Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.

Culture Cloud by O.C. Tanner
MobileEventHQ
+1,770 m ahead
Culture Cloud by O.C. Tanner icon

Culture Cloud by O.C. Tanner

Thrive at work

6,460m73/100 · Camp II
Full audit →
MobileEventHQ icon

MobileEventHQ

Business

4,690m53/100 · Base Camp
Full audit →
Section by section
100
◀ Title
29
79
Subtitle
79
55
◀ Description
30
86
◀ Screenshots
62
21
Ratings ▶
33
76
Freshness ▶
100
100
◀ Reach
63
The numbers
3.66Rating4.00
65Ratings6
6Screenshots5
10 days agoLast update15 days ago
29Languages3
51 MBSize58 MB
Keywords in title + subtitle

Only Culture Cloud by O

Both fight for

No overlap. These two are not chasing the same searches.

Only MobileEventHQ

Check by check
Good

28/30 characters used.

Title
Uses the 30 characters
Fix

13/30 characters used.

Good

Title is the name alone.

Title
Carries a keyword, not only a brand
Fix

Title is the name alone.

Good

No filler words.

Title
No wasted words
Good

No filler words.

Good

“Thrive at work”

Subtitle
Has a subtitle
Good

“Business”

Fix

14/30 characters used.

Subtitle
Uses the 30 characters
Fix

8/30 characters used.

Good

No words repeated from the title.

Subtitle
Adds new keywords
Good

No words repeated from the title.

Improve

First paragraph is 327 characters.

Description
Opens with a tight hook
Improve

First paragraph is 248 characters.

Improve

672 characters.

Description
Enough substance
Fix

248 characters.

Fix

0 bullet lines, 2 paragraph breaks.

Description
Easy to scan
Fix

0 bullet lines, 0 paragraph breaks.

Good

Mentions users, ratings, press or awards.

Description
Shows social proof
Fix

No user counts, press or awards mentioned.

Improve

6/10 iPhone screenshots.

Screenshots
Fills the 10 screenshot slots
Improve

5/10 iPhone screenshots.

Good

First screenshots are portrait.

Screenshots
Portrait panels up front
Good

First screenshots are portrait.

Good

6 iPad screenshots.

Screenshots
iPad screenshots
Improve

3 iPad screenshots.

Fix

3.66 average.

Ratings
Rating of 4.5 or higher
Fix

4.00 average.

Fix

65 ratings.

Ratings
Enough ratings to be trusted
Fix

6 ratings.

No data

No recent written reviews available.

Ratings
Recent reviews are positive
No data

No recent written reviews available.

Good

Last update 10 days ago.

Freshness
Updated recently
Good

Last update 15 days ago.

Fix

Generic notes: “Bug fixes and improvements”

Freshness
Release notes say something
Good

1468 characters of release notes.

Good

29 languages.

Reach
Localised listing
Fix

3 languages.

Good

51 MB.

Reach
Reasonable download size
Good

58 MB.