Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
16/30 characters used.
Uses the 30 characters
9/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Productivity”
Has a subtitle
“Complete word processor”
12/30 characters used.
Uses the 30 characters
23/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 222 characters.
Opens with a tight hook
First paragraph is 11 characters.
1,144 characters.
Enough substance
3,377 characters.
3 bullet lines, 10 paragraph breaks.
Easy to scan
33 bullet lines, 21 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
3/10 iPhone screenshots.
Fills the 10 screenshot slots
3/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
3 iPad screenshots.
iPad screenshots
5 iPad screenshots.
3.29 average.
Rating of 4.5 or higher
4.70 average.
119 ratings.
Enough ratings to be trusted
512 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 25 days ago.
Updated recently
Last update 201 days ago.
520 characters of release notes.
Release notes say something
Generic notes: “Stability improvements and bug fixes.”
1 language.
Localised listing
28 languages.
320 MB.
Reasonable download size
83 MB.