Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Blue Bottle Coffee
Bluestone Lane18/30 characters used.
Uses the 30 characters
14/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Connect to delicious coffee”
Has a subtitle
“Food & Drink”
27/30 characters used.
Uses the 30 characters
12/30 characters used.
Repeats title words: “coffee”.
Adds new keywords
No words repeated from the title.
First paragraph is 19 characters.
Opens with a tight hook
First paragraph is 26 characters.
1,133 characters.
Enough substance
816 characters.
0 bullet lines, 6 paragraph breaks.
Easy to scan
5 bullet lines, 1 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
3/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.81 average.
Rating of 4.5 or higher
4.75 average.
9,233 ratings.
Enough ratings to be trusted
4,219 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 5 days ago.
Updated recently
Last update 92 days ago.
293 characters of release notes.
Release notes say something
474 characters of release notes.
1 language.
Localised listing
1 language.
91 MB.
Reasonable download size
235 MB.