Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Ant Messenger
Potato S Chat13/30 characters used.
Uses the 30 characters
13/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Social Networking”
Has a subtitle
“Secure encrypted safe”
17/30 characters used.
Uses the 30 characters
21/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 235 characters.
Opens with a tight hook
First paragraph is 22 characters.
1,528 characters.
Enough substance
730 characters.
0 bullet lines, 0 paragraph breaks.
Easy to scan
5 bullet lines, 0 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
8/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
3.36 average.
Rating of 4.5 or higher
4.33 average.
39 ratings.
Enough ratings to be trusted
6 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 48 days ago.
Updated recently
Last update 10 days ago.
Generic notes: “1.fix known bugs.”
Release notes say something
Generic notes: “New content Fix known issues”
4 languages.
Localised listing
1 language.
276 MB.
Reasonable download size
185 MB.