Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
WSECU Mobile Banking
WECU Mobile20/30 characters used.
Uses the 30 characters
11/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Finance”
Has a subtitle
Could not read the store page.
7/30 characters used.
Uses the 30 characters
Could not read the store page.
No words repeated from the title.
Adds new keywords
Could not read the store page.
First paragraph is 159 characters.
Opens with a tight hook
First paragraph is 185 characters.
782 characters.
Enough substance
990 characters.
13 bullet lines, 2 paragraph breaks.
Easy to scan
12 bullet lines, 2 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
3/10 iPhone screenshots.
Fills the 10 screenshot slots
10/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
3 iPad screenshots.
iPad screenshots
10 iPad screenshots.
4.05 average.
Rating of 4.5 or higher
4.83 average.
1,040 ratings.
Enough ratings to be trusted
16,551 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 297 days ago.
Updated recently
Last update 45 days ago.
Generic notes: “* Minor Bug Fixes * Improved Platform Stability * Security Updates”
Release notes say something
Generic notes: “This update contains user experience improvements and bug fixes.”
1 language.
Localised listing
1 language.
140 MB.
Reasonable download size
87 MB.