Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Lulus
Azazie:Shop Bridesmaid DressesAzazie:Shop Bridesmaid Dresses
Wedding Dresses & Formal Wear
5/30 characters used.
Uses the 30 characters
30/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Shop Bridesmaid Dresses”.
No filler words.
No wasted words
No filler words.
“Women's Clothing, Shoes & More”
Has a subtitle
“Wedding Dresses & Formal Wear”
30/30 characters used.
Uses the 30 characters
29/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “dresses”.
First paragraph is 151 characters.
Opens with a tight hook
First paragraph is 193 characters.
482 characters.
Enough substance
2,197 characters.
0 bullet lines, 1 paragraph breaks.
Easy to scan
0 bullet lines, 38 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
4/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
4 iPad screenshots.
iPad screenshots
6 iPad screenshots.
4.90 average.
Rating of 4.5 or higher
4.87 average.
58,633 ratings.
Enough ratings to be trusted
33,876 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 52 days ago.
Updated recently
Last update 78 days ago.
71 characters of release notes.
Release notes say something
Generic notes: “Bug fixes and performance improvements.”
1 language.
Localised listing
1 language.
110 MB.
Reasonable download size
122 MB.